At the end of April, I got to celebrate the launch of a special podcast interview with my sweet friend Jenna Kutcher as we were hanging out together during my third Illume Retreat here in Waco. Talk about a true joy! But what brought Jenna and me together for this in-depth podcast interview wasn’t just our mutual love of wine or our obsession with our sweet pups. Instead, it was our desire to delve deep into creating an overarching client experience that turns clients into raving brand cheerleaders for life!

I loved getting to share my experience with building authentic touchpoints that make for a cohesive client experience, as well as how to set and manage expectations with each client to delight at every turn. From setting expectations to workflow to surprising and delightful those we serve, Jenna and I chatted about how to create a client experience that goes far beyond pretty silk ribbon and custom gifts. Because for as much as I love a well-branded gift for a sweet client, I’m a big believer that your client experience truly begins long before someone sends that first email or calls you to book a consultation.

I also put together a five-step guide to loving your clients well throughout your client experience that’s available exclusively as part of the Goal Digger show notes! With in-depth prompts designed to help you dig deeper into each idea, to comprehensive snippets on my tried and true tips I implement with my own clients, I’m hopeful this free resource will encourage you to explore ways to take your client experience further than the standard touchpoints we see on instagram.

To hear some my go-to advice for creating an unforgettable client experience, or to download the client experience guide, be sure to check out my interview on Jenna’s Goal Digger Podcast on Episode 042 right here!

Did you enjoy the podcast? Comment below and let me know what was your favorite part!