website design
Style guide
brand strategy, branding, stationery and website design
Courtney reached out with an interest in creating a beautiful, elevated brand and website to reflect her level of expertise and to enable her to invite her ideal clients into a thoughtful experience. After years with a brand she'd outgrown, she wanted to be able to invite her potential clients into a polished, warm online experience. That's where I stepped in to not only build a custom brand that reflects the heart of the CKP brand, but to also design beautiful letterpress stationery and a robust Showit 5 website that will serve her, and her clients, well for years to come.
strategy behind the design
A portrait and wedding photographer for fun-loving couples based on the East Coast, Courtney was ready to level up her brand in order to reflect her heart, wow her ideal clients, and invite them into an elevated experience. Together, we took what Courtney called her "patchwork quilt brand" and wove a story throughout her elevated new visual branding to position her as the go-to photographer for her sweet couples!
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client goals
Courtney Kattler Photography
•Establish the CKP brand as the go-to photographer for fun-loving and adventurous couples based on the East Coast or worldwide.
•Create a brand that reflects the CKP client experience
•Elevate the CKP brand so Courtney can charge more for her services, take on sessions with her ideal clients, and position herself in a way that's poised for future growth.
