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Actionable strategy and encouragement for creative entrepreneurs

to build a brand that's as purposeful as it is profitable

The Illume Retreat has always been such a huge part of my heart and every year it feels even more exciting and humbling to share it with you in this way. Illume is a three-day, all-inclusive retreat experience designed to help you dig deep into what it means to build an authentic business that is […]

How the Illume Retreat Helped Me Overcome Imposter Syndrome | b is for bonnie design #illumeretreat #impostersyndrome

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Today is such a joyful day friend. I’m thrilled to officially open doors for our October 2019 Illume Retreat! This is our fifth retreat and I’m so honored to be opening doors again here at my Waco studio to an entirely new group of women from all over the world as we learn how to […]

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Back in 2014, I nervously and excitedly launched a big part of my heart through the Illume Retreat. I wanted to create an intentional retreat experience that was different from a lot of the educational experiences that were out there at the time. I wanted an experience that focused on how we could create businesses […]

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My name is Bonnie – I’m a brand designer, strategist, and writer which all adds up to one eclectic conglomeration of qualities that enables me to serve you well! Past clients have dubbed me "the Joanna Gaines of brand design," and I've had more than a few call me a dream maker, a game changer, and a design wizard (my Harry Potter-loving heart didn't hate that one, let me tell you!). At the end of the day, I'm a big-hearted creative who will get teary-eyed as you share the heart behind your business; who will lose sleep over the perfect font pairings and color selections to bring your brand to life visually; and who will work tirelessly to empower, encourage, and equip you to share your work with the world intentionally. 

hi friend!

meet bonnie