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Back in 2014, I nervously and excitedly launched a big part of my heart through the Illume Retreat. I wanted to create an intentional retreat experience that was different from a lot of the educational experiences that were out there at the time. I wanted an experience that focused on how we could create businesses […]

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Sweet friends, it is one of my greatest honors to invite a handful of women to my home studio in beautiful Waco, TX every year as part of the Illume Retreat. If you’re new around these parts, the Illume Retreat is my entire heart spread out in a retreat form. It is an intimately restful […]

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If you’ve been along for Day One and Day Two of the 2018 Illume Retreat recaps, then I hope you’ve enjoyed walking through this experience with me. I’m so grateful to be able to relive this incredible time through retreat photos (thanks to our official photographer, Shalyn Nelson of Love, the Nelsons Photography) and think back to each breakthrough […]

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Sweet friends, it truly is such a joy for me to go through all of the beautiful Illume Retreat photos thanks to my girl, Shalyn Nelson of Love, the Nelsons Photography, and recap with you the incredible memories we made, breakthroughs we witnessed and the true community we built over the three days here in my […]

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I am still in awe that only a few short months ago, 15 incredible women from all over the world joined me in my home studio here in Waco, TX for the 2018 Illume Retreat. It fills my heart with so much joy just thinking back on all we walked through during such a short time […]

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brand designer & strategist 
for purposeful creative businesses
based in waco, texas







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I'm Bonnie -- a brand designer + strategist, industry educator, wife, and pet parent to the most rambunctious golden retriever this side of the Mason-Dixon! I'm passionate about building authentic brands, encouraging small business owners to chase their dreams, and spreading joy through design. It's a delight to have you here, lovely! Grab a cup of coffee, pull up a comfy chair and stay a while, won't you?

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